The Jisc Discovery programme aimed to develop better access to vital collections data in libraries, archives and museums across the UK and to facilitate new services for UK education and research. Much of the work was focused on advocacy and providing information, advice and training, as well as raising awareness about good practice.
Sero was the programme marketing partner. As such, we were responsible for working with an agency to produce the Discovery brand and create a website. We created and implemented a stakeholder engagement plan, wrote all content for print and online, including regular reports, briefing papers, blogs and newsletters, and ran a series of well-attended events around the UK.